Comprehensive
branding for a progressive industry aspiring
to enhance global footprints
We were approached by Metalmech Engineers, a reputed
company in producing at par global quality Cable Glands
and Accessories, to handle their total branding by promoting
their brand image to grow their global base as well as the
collective vision within its stakeholders. Our dedicated team
is passionately working to consolidate their brand position at
different platforms. Here is their case study showing our
engagement in their branding.
Our design process emphasized on company's purpose of
'better safety with quality products', beginning from the logo
to establish how Metalmech is as the brand identity. Then to
cover which brand elements there are and how they
combine to help target audiences identify who they are and
what they do.
We made sure that proper brand message is conveyed by
designing in an impactful and conclusive manner across the
catalogue, packaging, photography, corporate films, social
media campaigns, website, wall graphics, signage, brand
guide etc. We have also created a mascot molded from
brass metal that remains with every customer as a symbol
of strength and safety connected with the brand Metalmech
and enhance the brand impact.