Environment-focused branding for an innovative LED lighting brand
RegorLED stands for quality and energy-efficiency in LED
lighting. It is at the forefront of innovation. Now it is a
recognized LED lighting brand with a mission to create
well-designed LED lighting products that have a positive
impact on the environment. Driven by the brand promise of
‘The Lighting Future', they are on a mission to support the
environment with ideal product design and eco-friendly
practices. Here is their case study showing our engagement
in their branding.
We were engaged in their total branding, beginning with
creating an environment-focused and content-rich brochure
that reflects their brand values of aesthetic design,
sustainability and innovative technology. As it was such a
quality conscious brand competing with corporate giants,
the challenge was to create a unique positioning for the
brand.
We decided to promote it as an Eco-friendly LED lighting
brand. Today RegorLED is one of the fastest-growing
brands in its segment of LED lighting with our print designs,
3D designs, packaging designs, environmental graphic,
corporate films, website design and digital media promotion.